DUTCH DESIGN WEEK

DUTCH DESIGN WEEK

Unveiling the Power of Memories: A Journey Through “Memory Lane”

Role: UX Designer

Timeline: 3 days

PROBLEM STATEMENT

GOALS

Dutch Design Week is a prestigious event in the world of design, and our recent visit was more than just a field trip; it was an opportunity to bring our creativity to life. In just 3 days, we had the opportunity to explore Dutch Design Week and gain inspiration and insights to create our installation.

  • Create an interactive and engaging experience

  • Have people share and relive their favourite memories

  • Demonstrate the profound impact design can have on human emotions and connections

DESIGN AND CONCEPT

The Birth of an Idea: The journey of “Memory Lane” began with an intense brainstorming session. Our team, fuelled by the creative energy of Dutch Design Week, was eager to craft an experience that would resonate with people on a personal level.

Refining the User Experience: The concept of handing out paper and pencils to participants was our way of making memories tangible. But the true magic happens when visitors share their memories, creating an emotional connection that transcends the physical space.

Final Design Iterations: The road from prototype to final design was marked by meticulous iterations. Every element of “Memory Lane” was refined and enhanced to ensure a seamless experience.

The thrill of witnessing our design come to life next year during Dutch Design Week will be an experience in itself. People will embrace the opportunity to participate, contributing their memories to a shared digital canvas that spans cultures, generations, and stories.

Meeeee